Abstract:The TD Ameritrade Network ("TDAN") is kicking in 2022 after a record-breaking year for audience engagement, with more than 26 million views of its financial news and insights. In a year marked by unpredictability, fads like "meme stocks," and the continuous rise in popularity of derivatives trading, timely market news is more vital than ever.
Today, the TD Ameritrade Network (“TDAN”) celebrates the start of 2022 following a banner year for viewer engagement that resulted in more than 26 million views of its financial news and insights. In a year characterized by unpredictability, trends such as “meme stocks” and continued increasing popularity of derivatives trading, timely market news has never been more important.
In response to the ever-changing market dynamics and investor needs, TDAN has consistently improved its user experience, making its content offering even more personalized and relevant to the interests and needs of traders and investors spanning a wide spectrum of experience and abilities. After launching a revamped website at the start of the year, TDAN introduced new features throughout 2021 to deliver an even more personalized online experience, including launching curated content features like “For You” and “Trending” that direct viewers toward market news and topics most relevant to them.
The TD Ameritrade Network also launched two new programs:
On “Trading 360,” which airs Monday through Friday from 11:00 a.m. to 12:00 p.m. ET, Nicole Petallides features Wall Street traders, analysts and technicians to help break down the sectors and stocks moving markets. Focusing on disruptive companies and new technologies driving market headlines, the show provides investors a 360-degree overview of the markets with insights to aid investors
On “Next Gen Investing,” which airs Monday through Friday from 1:00 p.m. to 2:00 p.m. ET, Alex Coffey and Jenny Horne take viewers through the markets from a unique perspective to help new investors pursue their financial goals, exploring various trading strategies and highlighting trending names and under-the-radar stocks in the market
“Each of the hot topics that made headlines this year has contributed to an unprecedented level of engagement in investor content and education,” said Lorraine Gavican Kerr, managing director, Investor Education and TD Ameritrade Network. “By providing market news and valuable insights through the TD Ameritrade Network and via the comprehensive education resources available through TD Ameritrade, we‘re helping millions of investors break through the hype and discover relevant information when and how they need it most. TDAN serves to provide market news and information curated and delivered through the eyes of retail investors, not Wall Street. Looking ahead to 2022, we’ll continue to invest in resources and innovate to provide news, information and education that help investors pursue their financial goals.”
The TD Ameritrade Network can be viewed by anyone for free at tdameritradenetwork.com, or on Amazons news app on Fire TV, SLING TV, VIZIO SmartCast® TVs, and DistroTV, as well as a dedicated app on Amazon Fire TV streaming devices, Fire TV Edition smart TVs, Roku and iOS. Brokerage clients of TD Ameritrade, Inc. can also view programming via the thinkorswim® Mobile app or within the thinkorswim platform. On-demand video is available at www.tdameritradenetwork.com or on TD Ameritrade Network social media pages – Twitter: @TDANetwork, Facebook: TD Ameritrade Network and YouTube: TD Ameritrade Network.
The TD Ameritrade Network is a direct-to-consumer, broadband-delivered broadcast channel, distributing original, live news broadcasts and educational content produced by TD Ameritrade Media Productions Company, a subsidiary of Charles Schwab Corporation. TD Ameritrade Media Productions Company is not a financial advisor, registered investment advisor, or broker-dealer.
About TD Ameritrade
TD Ameritrade provides investing services and education to self-directed investors and registered investment advisors. A leader in U.S. retail trading, we leverage the latest in cutting edge technologies and one-on-one client care to help our clients stay on top of market trends. Learn more by visiting www.amtd.com.
Brokerage services provided by TD Ameritrade, Inc., member FINRA (www.FINRA.org) / SIPC (www.SIPC.org). TD Ameritrade Media Productions Company and TD Ameritrade, Inc. are separate but affiliated subsidiaries of The Charles Schwab Corporation. TD Ameritrade is a trademark jointly owned by TD Ameritrade IP Company, Inc. and The Toronto-Dominion Bank.
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