Abstract:There seems to have been an uptick in the involvement of the younger generation in the Nigerian capital market since Stanbic IBTC Stockbrokers Limited launched its Stockbroking Zero Account Opening campaign.
There seems to have been an uptick in the involvement of the younger generation in the Nigerian capital market since Stanbic IBTC Stockbrokers Limited launched its Stockbroking Zero Account Opening campaign.
Before now, those who access the capital market through Stanbic IBTC Stockbrokers Limited, a subsidiary of Stanbic IBTC Holdings Plc, were majorly millionaires because of opening a stockbroking account with the firm was from over N1 million.
But in order to drive local participation, the company introduced the zero stockbroking account opening and since then, there has been a rush because of the add-on services the organisation gives to its clients like regular market reports, research, stock recommendation, analysis and others.
Stanbic IBTC said it launched the initiative to remove the limitations to equity investment and provide investment opportunities that would attract the influx of new investors, especially the younger generation, thereby facilitating the market growth.
Stanbic IBTC Stockbrokers removed the minimum account opening balance for investors to open a stock brokerage account, thereby allowing them to enjoy the capital appreciation and income potential of the market and help secure their financial future. It also reduced the brokerage fees previously charged when clients use the online platform, making it easy and affordable for everyone to invest.
Stanbic IBTCs stockbroking zero programmes are designed specifically to meet the needs of investors who have in the past been discouraged from participating in the market.
Stanbic IBTC Stockbrokers reiterated that it is committed to driving market participation by bridging the gap in the capital market and giving room for potential investors who are willing to grow their wealth.
As a key player in the capital market, with a market share of over 11 per cent of the value of shares traded on the Nigerian Exchange (NGX) Limited, the stockbroking firm stated that it was committed to extending the reach of the capital market to accommodate more investors through efficient and effective execution that would attract both the young and the old generations thereby increasing the level of financial inclusion in the country.
As part of the campaign, the stock brokerage firm is also leveraging its digital tools to help simplify and make the trading processes seamless. It also offers investors market opportunities and market trend information to help in their investment decision-making.
Individuals can now open an account via its Stanbic IBTC mobile app or electronic trading (e-Trade) platform on its website without any initial deposit and start enjoying the benefits of the capital market.
The stockbroker is committed to driving the growth of the capital market and helping many Nigerians secure and preserve their wealth. Investors can make stock trading transactions via the Stanbic IBTC self-service options available on the stocks module on the Stanbic IBTC Mobile App and the e-Trade portal on the Stanbic IBTC Stockbrokers website.

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