Abstract:eToro, the renowned multi-asset social trading platform, has announced a significant update to its flagship CopyTrader feature. Effective June 15, 2025, only users enrolled in the Popular Investor Program will be eligible to be copied by other traders on the platform.
eToro, the renowned multi-asset social trading platform, has announced a significant update to its flagship CopyTrader feature. Effective June 15, 2025, only users enrolled in the Popular Investor Program will be eligible to be copied by other traders on the platform.
Since its launch in 2007, eToro has grown into one of the most prominent platforms for trading various financial instruments, including stocks, cryptocurrencies, forex, indices, and commodities. Its intuitive interface and seamless social trading capabilities have attracted millions of users worldwide, from beginners to experienced investors.
At the heart of eToros appeal is CopyTrader, a social investing tool that allows users to mirror the trades of more experienced traders. This feature has helped democratize investing by enabling less experienced users to benefit from the expertise of others. However, with the retail trading landscape evolving rapidly, eToro is tightening the reins on who can be copied.
Why the Change?
eToro cited the need to adapt to the changing retail investing environment as the key driver behind this update. In a recent statement, the company said:
“This change aims to ensure that those being copied have the tools, resources, and support they need to offer the best possible experience for their copiers.”
The Popular Investor Program is eToros initiative to recognize and reward top-performing traders who are committed to transparency, responsibility, and consistent performance. By restricting CopyTrader functionality to this select group, eToro aims to enhance the quality of social investing on its platform.
“The Popular Investor Program is built on high standards of transparency, responsibility, and consistency, helping to build trust across our investing community,” the company added.
What This Means for Users
For everyday users who have previously allowed others to copy their trades without being part of the Popular Investor Program, this update marks a turning point. They will no longer be eligible to have their trades copied after the policy takes effect.
For those looking to build a following and become copyable again, joining the Popular Investor Program will be the only route. The program includes performance benchmarks, minimum equity requirements, and community engagement standards.
This move aligns with broader trends in fintech, where platforms are under increasing pressure to balance innovation with investor protection. By focusing on verified and high-performing investors, eToro is aiming to elevate the overall CopyTrader experience and reinforce trust within its user base.
As retail trading continues to evolve, eToros latest decision demonstrates its commitment to maintaining a responsible, transparent, and high-quality social trading ecosystem.
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